|Eddie - "Maiden's" mascot|
Iron Maiden's "Can I Play With Madness" music video is under the "narrative" section of Goodwin's theory. The story is based on an Art teacher who is teaching his class how to draw an abbey in which they are located. One student draws a picture of "Eddie" (Iron Maiden's famous mascot) instead of drawing the Abbey. The art teacher takes the drawing and walks off, however he falls down a hole and discovers a lab underground were he finds a CGI version of Eddie inside a fridge towards the end. There is a performance side to the music video too though, while the art teacher is in the lab he watches TV with the band performing live on it.
|Here is the student drawing Eddie|
At the start with the Abbey location sequence the shots go on for a long time, if the music video is targetted at youngsters (of the 21st century) they would get bored very fast. However the music video was made in the late 80's and therefore the attention span was longer for a youngster and therefore the music video could be aimed at them. Also with Heavy metal being more "acceptable" in the 80's there was a wider audience than today.
|The CGI Eddie above the Abbey|
|CGI Eddie in the fridge|
CGI or Computer Generated Imagery is used on several occasions in this music video mainly because the 80's marked the start of CGI and being used in the music video is very effective. It has been used to add horror aspects to the music video, because Eddie is seen as an icon for gore/horror in the ways he is used on album covers.
Here is the way they used the band performing live on a TV within the music video. The band doesn't appear in person in the music video or lip-sync to the camera they are just seen on a recording on the TV, it's a very simple yet clever thing to do and will not be hard for us to do in our music videos.
|Eddie on stage with the band performing live|